As a design intern at dayforce I researched and developed progressive design methods such as generative, speculative and identity design which culminated in a comprehensive rebranding initiative that transformed the company's identity from 'Ceridian' to 'dayforce'.
Developed innovative branding and marketing concepts. Designed 100+ high-quality visuals, including logos, product guides, advertisements, websites, and event materials, ensuring brand consistency.
Collaborated with cross-functional teams to create cohesive designs that enhance user engagement and brand loyalty.
Successfully managed 5+ projects, meeting all deadlines without compromising quality.
Played a key role in the company-wide rebrand and improved efficiency by implementing new templates and workflows.
(Most of my work was covered under an NDA however I am able to present some of it here)